St. Louis Blues Fanbase Analytics

2026-27 season · Western Conference, Central Division

St. Louis Blues salary cap & contracts →

Home Games

Avg Attendance

17,830

Capacity %

98.5%

Wiki Views (30d)

25,370

Arena Rating

4.6 ★

10,323 Google reviews

Franchise Value

$1.55B

Forbes 2025

Enterprise Center

Capacity

18,096

Opened

1994 (reno 2019)

Location

St. Louis, MO, USA

Metro Population

2,820,253

Median Household Income (Metro, USD)

$70,000

DMA

St. Louis (#23)

Traditions & Atmosphere

Goal Song

Gloria by Laura Branigan

Signature Chant

Let's Go Blues

Gloria (2019) — Adopted as the rally song during the 2019 worst-to-first Cup run; played after every home win
Louie (2007) — Blue bear mascot since 2007

Attendance Trend — 2026-27 Season

Each dot is a home game; dashed line marks listed arena capacity. Dots at or above capacity are shown in indigo (standing-room sales), below capacity in red, and outdoor / neutral-site games in amber (clamped to the top of the chart so they don't distort the scale).

Business — Forbes 2025

Franchise Value

$1.55B

Annual Revenue

$208M

Operating Income

$20M

Source: Forbes Team Profile (forbes.com/teams). Revenue and operating income are most recent published season figures.

Stanley Cup History

Stanley Cups

Last Cup

2019

Years Since

Founded

1967

St. Louis Blues; first Cup after worst-to-first season

Recent Home Games

Date	Opponent	Attendance	Capacity	% Full
2026-10-29	Boston Bruins	18,096	18,096	100.0%
2026-10-27	Montreal Canadiens	16,234	18,096	89.7%
2026-10-24	Carolina Hurricanes	18,096	18,096	100.0%
2026-10-22	Vegas Golden Knights	18,096	18,096	100.0%
2026-10-20	Winnipeg Jets	18,096	18,096	100.0%
2026-10-10	Columbus Blue Jackets	18,096	18,096	100.0%
2026-10-08	San Jose Sharks	18,096	18,096	100.0%