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Toronto Maple Leafs Fanbase Analytics

2026-27 season · Eastern Conference, Atlantic Division

Toronto Maple Leafs salary cap & contracts →

Home Games
9
Avg Attendance
18,854
Capacity %
100.2%
Wiki Views (30d)
48,045
Arena Rating
4.6 ★
40,097 Google reviews
Franchise Value
$4.40B
Forbes 2025

Scotiabank Arena

Capacity
18,819
Opened
1999 (reno 2018)
Location
Toronto, ON, CAN
Metro Population
6,712,000
Median Household Income (Metro, USD)
$71,500
DMA
Toronto (#7)

Traditions & Atmosphere

Goal Song
Hall of the Mountain King
Signature Chant
Go Leafs Go
  • Holy Mackinaw! (1980s) — Joe Bowen's legendary radio call after big goals — adopted as an unofficial team motto
  • Carlton the Bear (1995) — Mascot since 1995

Attendance Trend — 2026-27 Season

18,40018,60018,80019,00019,200Capacity 18,819Sep 29Oct 3Oct 15Oct 19Nov 3Sep 29: 19,088 (101.4% full)Sep 30: 18,801 (99.9% full)Oct 3: 18,434 (98.0% full)Oct 6: 18,792 (99.9% full)Oct 15: 18,886 (100.4% full)Oct 17: 18,915 (100.5% full)Oct 19: 19,011 (101.0% full)Oct 22: 18,872 (100.3% full)Nov 3: 18,889 (100.4% full)Announced attendance
Each dot is a home game; dashed line marks listed arena capacity. Dots at or above capacity are shown in indigo (standing-room sales), below capacity in red, and outdoor / neutral-site games in amber (clamped to the top of the chart so they don't distort the scale).

Business — Forbes 2025

Franchise Value
$4.40B
Annual Revenue
$375M
Operating Income
$191M

Source: Forbes Team Profile (forbes.com/teams). Revenue and operating income are most recent published season figures.

Stanley Cup History

Stanley Cups
13
Last Cup
1967
Years Since
59
Founded
1917

Longest active Cup drought (since 1967); 4 Cups in the Original Six era

Recent Home Games

DateOpponentAttendanceCapacity% Full
2026-11-03Utah Mammoth18,88918,819100.4%
2026-10-22New York Rangers18,87218,819100.3%
2026-10-19San Jose Sharks19,01118,819101.0%
2026-10-17New York Islanders18,91518,819100.5%
2026-10-15Buffalo Sabres18,88618,819100.4%
2026-10-06Nashville Predators18,79218,81999.9%
2026-10-03Ottawa Senators18,43418,81998.0%
2026-09-30New York Islanders18,80118,81999.9%
2026-09-29Montreal Canadiens19,08818,819101.4%